#Linkedin about us template update#
#Linkedin about us template professional#
#Linkedin about us template free#

To send new users and potential customers to your website to get in touch or learn more about your product or service, be sure your website URL is included on your Page. Including your website URL on your small business LinkedIn Page is a no-brainer. As your business grows, be sure to capture that success by updating your locations. You can now also list multiple locations on your LinkedIn Page. Adding a location to your LinkedIn Page establishes credibility by showing visitors that you exist both online and offline, which is essential given modern concerns about trust on the internet.

#Linkedin about us template professional#

Your LinkedIn Page may be your digital space in the online professional community, but your visitors will want to know where you exist in the physical world, too. You can find recommended image specs here.

#Linkedin about us template update#

It’s intuitive and has premade logo templates that you can easily update with your brand colors and fonts.

#Linkedin about us template free#

If you need to make a free logo in a hurry, try using. Not to mention, companies with a logo image see up to six times more traffic to their Page than those without. Without a logo or header image, audience members may have a hard time knowing whether they’ve landed on the right LinkedIn Page, resulting in a loss of trust and credibility. Your brand is determined by how it’s outwardly perceived, and visual cues go a long way in that department. Look to our examples below for inspiration! Logo and Header Image Keep things short, sweet, and to the point.

What product or service does your company offer? What makes you different from the competition? Why should they follow you? Share your mission, vision, story, and goals, as well as what users can expect by following your Page. This is where you tell your audience what you’re all about. Think of your Company Overview like the “About Us” section of your website. Here’s what to include to make sure your small business LinkedIn Page is complete: Company Overview In fact, companies with complete information get 30% more weekly views. Completing your LinkedIn Page - that is, filling out all necessary information - is a vital step in helping your company reach new heights on LinkedIn. Members will not be impressed if they land your LinkedIn Page only to find minimal content, outdated information, and little clarity. But, there are a few common traits that all great Pages have in common. Talk to any number of LinkedIn aficionados, small business owners, or sales and marketing pros, and they’ll each give you a different set of guidelines to focus on in order to wow people with your LinkedIn Page. What Makes the Best Small Business LinkedIn Pages? Easily discovered through search (both on LinkedIn and via search engines), the LinkedIn Page is a highly visible social media presence for your brand, and you can make it more visible by taking the right steps. It’s a space to share your work, demonstrate your company’s values, and build a community.

Benefits of a LinkedIn Page for your Small BusinessĪs you grow the following for your small business LinkedIn Page, you increase your organic reach on the platform. We’ll list some of the best small business LinkedIn Pages we’ve come across shortly, but first let’s cover the benefits and attributes of a high-quality Page.

If you are creative, thoughtful, and purposeful in crafting this key piece of digital brand real estate, you can outshine larger companies and competitors on LinkedIn - and members will take notice. 4.Īs a small business, your LinkedIn Page is an opportunity to level the playing field. Editor's Note: As 2020 begins, we're looking back at some of 2019's most popular posts on the LinkedIn Marketing Blog.